Category: Stories

Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization. Ideas are like a trail of breadcrumbs that

As marketers are embracing content marketing, there is one company that is quietly making its presence felt in Indian landscape and beyond. Scatter is helping

At the age of four with his parents getting divorced perhaps Truman Capote was too young to realize the beginning of a troubled childhood. He

Vertical content has been on the rise as media consumption has shifted from desktop to mobile. In fact, vertical viewing increased fivefold from 5% to

In January last year, Mint published an article on how Flipkart Stories broke the biggest story in the start-up eco-system. The news shared on Twitter; the