B2B Momentum Awards 2025–26 · India
The first awards that actually get B2B marketing.
We celebrated the innovators, strategists, and game-changers who drove B2B marketing excellence across India. The 2025–26 edition has concluded.
9
Categories
6
Winners recognised
100%
Community-driven
2025–26 Winners
Congratulations to the winners.
We started B2B Momentum Awards because great B2B work was going unrecognised while vanity metrics won trophies. Thank you for submitting work that made the judges stop and take notice.
Best Content and Thought Leadership
Embitel
Best ABM Campaign
Commvault
Best Use of AI in Marketing
AI8 Digital
Best B2B Marketing Campaign
Kissflow
Best B2B Marketer of the Year
Tarang Mudliar, Cisco
Best Demand Gen and Lead Gen
Embitel
What Made These Awards Different
Built by the community. For the community.
Purpose Over Profit
Every rupee from nominations went directly into event expenses. No profiteering — just recognition of genuine excellence.
B2B-First Approach
Awards designed by B2B marketers for B2B marketers — built around the metrics and realities of B2B work in India.
Community Building
More than an awards program — a moment for India’s B2B marketing community to celebrate its best work.
Rigorous Standards
Inspired by Cannes, D&AD, and Kyoorius — evaluated by an independent panel of industry experts.
Award Categories
9 categories built by B2B marketers, for B2B marketers.
Category 01
Best ABM Campaign
Excellence in account-based marketing driving meaningful engagement with target accounts.
Category 02
Best B2B Brand Campaign
Campaigns that successfully built brand awareness and equity in the B2B space.
Category 03
Best Demand Gen / Lead Gen Initiative
Innovative approaches to generating qualified leads and driving measurable demand.
Category 04
Best Use of Digital / Martech
Creative and effective use of marketing technology and digital channels.
Category 05
Best CX in B2B
Exceptional customer experience strategies that drove retention and growth.
Category 06
Best Thought Leadership / Content Marketing
Content strategies that established authority and drove meaningful business engagement.
Category 07
Emerging B2B Brand of the Year
New or rapidly growing B2B brands that made a significant market impact.
Category 08
Best Use of AI in B2B Marketing
Innovative applications of artificial intelligence in B2B marketing campaigns.
Category 09
B2B Marketer of the Year
Individual recognition for outstanding leadership and contribution to B2B marketing.
Judging Criteria
How entries were evaluated.
25%
Strategy & Insights
Clarity of objectives, target audience analysis, and strategic approach.
25%
Creativity
Originality of concept, creative execution, and innovative thinking.
30%
Results & Impact
Measurable outcomes, business impact, and achievement of stated objectives.
20%
Execution Excellence
Quality of implementation, attention to detail, and professional delivery.
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