How to Use Social Network Analysis?
John Templon, Data Reporter for Buzzfeed, decided to use Social Network Analysis to create an interactive map to showcase Donald Trump’s affiliations with various...
How to Repair a Damaged Online Reputation: Proactive Steps and Strategies
We're living in a world where first impressions are everything, whether it be online or offline. In the online world, it's more important than...
5 Reasons to Use PointDrive on LinkedIn Sales Navigator
Lastly July, LinkedIn announced that it had acquired PointDrive a sales tool which allows sales professionals to package, share and track customer content. Sales...
How Sentiment Analysis Works?
Sentiment analysis involves evaluating a piece of writing and determining whether it's positive, negative or neutral. Sentiment analysis is devised to gauge how we...
5 Best Practices for Designing Facebook Ads
Facebook made $7.01 billion in revenues for Q3 2016. The platforms revenue model is made up of advertising and payments & other fees. The bulk of the...
Baby Care Market: Gold Rush for Little Consumers
It’s nearly impossible to fathom the depth of baby care market which makes it difficult to figure out where does one start from. India...
Great UGC Brand Examples On Instagram
User Generated Content (UGC) has been a dark knight of sorts for digital marketers all these years.
When I first searched google with these 3 words,...
5 Brands Experimenting On Social Media
If you had to find a common thread between all the brands that do well on social media. It will most likely be that...
Going Social: Pied Piper & Other Stories
Pied Piper of Hamelin has to be among the greatest stories every told. In the honor of the story Merriam-Webster dictionary lists the word 'Pied...
Starbucks Valentine’s Day Magic
Starbucks the international coffee chain has updated its magic cup application. The new version of the Starbucks Magic Cup app allows users to send...