Instagram sees roughly 800 million unique users a month. Your goal? Get just 10,000 of those users to like your content enough to click the ‘follow’ button. Now that might seem like an easy job, given the mathematics, but as…
Social
The Girl Who Winked – Priya Varrier Trending Story

Omar Lulu is a relatively new name in the Malayalam film Industry. Omar’s debut film Happy Wedding released in 2016 was a low-budget movie…
How To Use Dynamic Creative Feature On Facebook?

A friend of mine was telling me about an AI system that helped a lingerie brand “Cosabella” to improve revenue performance. The AI platform…
Social Media on a Shoestring: How Your Bootstrapped Startup Can Thrive With it

Budgets are just a part of life – both our personal life and our professional life. And, as a bootstrapped startup, you know just…
How to Use Social Network Analysis?

John Templon, Data Reporter for Buzzfeed, decided to use Social Network Analysis to create an interactive map to showcase Donald Trump’s affiliations with various organizations. The interact chart went live on Buzzfeed a week before Trump took charge at the…
How to Repair a Damaged Online Reputation: Proactive Steps and Strategies

We’re living in a world where first impressions are everything, whether it be online or offline. In the online world, it’s more important than…
5 Reasons to Use PointDrive on LinkedIn Sales Navigator

Lastly July, LinkedIn announced that it had acquired PointDrive a sales tool which allows sales professionals to package, share and track customer content. Sales…
How Sentiment Analysis Works?

Sentiment analysis involves evaluating a piece of writing and determining whether it’s positive, negative or neutral. Sentiment analysis is devised to gauge how we…
5 Best Practices for Designing Facebook Ads

Facebook made $7.01 billion in revenues for Q3 2016. The platforms revenue model is made up of advertising and payments & other fees. The bulk of the revenues still come from advertising. With 1.79 billion users on Facebook, you certainly can’t keep the…
Baby Care Market: Gold Rush for Little Consumers

It’s nearly impossible to fathom the depth of baby care market which makes it difficult to figure out where does one start from. India…