Eye Tracking Techniques

Eye Tracking Techniques for a Mobile-First World

Eye tracking techniques have gained importance as brands try to differentiate with user experience as features get commoditized as in the physical world. Data...
YouTube Channel Art

Everything You Need To Know About YouTube Channel Art

Growing up in the nineties the word video only meant one thing - a VHS tape. Those blocky bricks of plastic and magnetic tape...
Mobile Form Design

Best Practices for Mobile Form Design

Designing form for a mobile experience differs with the operating system, the device used and also tweaks that developers need to make for different...
brands-act-human

3 Great Examples of Brands That Acted Like Humans

As they say 'People don't buy what we do. They buy why we do what we do.' BrandsĀ are not faceless corporations today they act...
cover-principal

Basic Principals Of Layout And Composition

"Design is the balance between form and function it takes two."- Seesaw Aesthetics design is very essential component of any creative work whether it is...
Custom Font Design

Guide to Custom Font Design for Brands

What's common between Airbnb, Coca-Cola, IBM, Apple and Netflix? Yes, all of them use a custom font typeface. Custom font design carries the brand's...
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