Repurpose Old Content

5 Smart Ways To Repurpose Old Content

Content marketing is a hugely important factor in running a successful online business in today’s digital age. It’s no secret that consistently producing great...
Users Read Online

3 Charts That Explain How Users Read Online

The first evidence of reading dates back to the 8th century. The word reading has been derived from the word 'Readingas' which came from...

How To Approach Content Marketing?

Raise your hand if you have heard that only 5% of marketing budgets are spent on content marketing in India or only one-third of...
Digital Marketing Trends

Emerging Digital Marketing Trends

2015 has been a great year for digital marketers and for early adopters in technology space it has been one with lots of experiments....
10x Content

Hector & the Search for 10x Content

Ever since Rand Fishkin coined the term 10x content, it has caught the attention of marketers worldwide. 10x content delivers ten times more value...
Podcasting

The State of Podcasting: India Story

Audio podcasts are bound to become more popular as content streaming goes mainstream. Podcasting India story can only grow if we develop a strong...
Ripple Effect

Planning for the Ripple Effect Video Strategy

Marketers still seemed to be intrigued with the idea of creating a viral. If you are into marketing chances are that you have already...
Social Media Content

7 Time Saving Tips When Producing Social Media Content

The most time-consuming job for Bloggers and Internet-driven small business owners, is creating appropriate content for sharing on multiple social media streams.  Churning out...
Blogging

5 Lessons from 7 Years of Blogging

It's difficult to remember the exact date & time when I started blogging, but it was sometime in January 2011. I was feeling directionless...

7 Things That Every Content Marketer Should Know

Content marketing is relatively new and chances are that half the time people don't get what is it that you do for a living....
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